Shaped around your processes
A toolkit forces a business into its own logic and charges monthly for it. We turn that around: first we record how the work is done, then the system follows.
Funnel web systems · First-party tracking · ERP
For mid-sized businesses we build personalised funnel web systems with a member area, measure them with tracking on your own server, and develop the ERP systems behind them.
A toolkit forces a business into its own logic and charges monthly for it. We turn that around: first we record how the work is done, then the system follows.
PostgreSQL, clean interfaces, readable code and documentation that holds up. Still maintainable in five years, including by another team.
You get the source code, the database and the documentation. No rent for something that never becomes yours, and no provider raising the price.

Most systems fail not because of the technology but because they were built past the way people actually work. So every project here starts by recording how things run today: who does what, when, with which numbers, and where that costs time.
The concept follows from that, not from a feature list. Scope, sequence, cost and dates are in writing before the first line of code exists.
We build in visible stages. You see working builds early and can change course while changing course is still cheap.
Funnel, member area, analytics and inventory usually come from four suppliers who do not talk to each other, and each one bills monthly. Here it comes from one place, and afterwards it is yours.

Your own site with a funnel, payment handling and a protected member area, with your course videos inside it. Cut to your offer instead of clicked together from a toolkit.

Measurement that runs on your side: page views, click paths and submitted forms, without a single third-party pixel in your visitors' browsers. This website is built exactly that way.

Stock, production planning, reporting. Instead of standard software with 80 % unused features, we build exactly the part that actually steers the business.

Systems that talk to each other: shop to stock, stock to accounting and, where a till belongs to it, the till too. Plus operation, daily backups and monitoring.
We record your processes, review the numbers and name the bottlenecks. The result is a written assessment you can read without us.
Scope, sequence, cost and dates are put in writing before the first line of code exists.
In visible stages. You see working builds early and can change course while changing course is still cheap.
Source code, database and documentation go to you, along with training. Maintenance and further development afterwards as needed.


Explainer videos, podcasts and whole online courses from the same place, cut to fit the member area they will sit in.
A funnel with a member area, your own analytics or inventory management: a few lines about the situation are enough. You will get an honest assessment within two working days, free of charge and without obligation. Even when the honest answer is that you do not need us.